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Total articles: 1086

Year: 2017
Title: The Future of Wearable Devices On-Site: A Scenario Technique Approach
Source: ENTER
Authors: Fernanda Ortiz Rincon, Eleonora Tommasini, Mattia Rainoldi, Roman Egger
Abstract: This study is the first of its kind to apply the scenario technique approach to explore the future of wearable technologies in tourism. Focus groups were conducted to gain an understanding of the core factors that will determine the future use of wearable devices in an on-site tourism context. Software, Hardware, Network & Infrastructure, Comfort & Embodiment, Functions & Usages, Reliability and T...
Keywords: Wearable devices, Scenario technique, Technology-mediated experience
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Year: 2017
Title: Copy and Paste for Hotel Mobile Websites? Or: The Power of Screen Sizes
Source: ENTER
Authors: Melanie Fraiss, Sofiya Iliycheva, Mattia Rainoldi, Roman Egger
Abstract: The evolution of user experience and the growing popularity of mobile devices have changed the behaviour of today's consumers. The hospitality industry faces several challenges adapting to these changes. By means of Responsive Website Design (RDW), the majority of website content has been tailored to different smart devices. Therefore, the aim of this exploratory study is to find out whether RWD i...
Keywords: Usability, Content, Responsive website design, Tablet, Smartphone, Eye-tracking
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Year: 2017
Title: Psychological Antecedents of Smartphone Users' Behaviour Along the Mobile Customer Journey
Source: ENTER
Authors: Thomas Wozniak (1), Dorothea Schaffner (2), Katarina Stanoevska-Slabeva (3), Vera Lenz-Kesekamp (3)
Abstract: This paper analyses the effects of psychological antecedents of smartphone users' behaviour along the mobile customer journey. Relevant psychological characteristics are derived from social cognitive theory, innovation diffusion theory, and empirical studies on mobile user behaviour. Based on a large-scale online survey of 1535 smartphone owners across all age brackets, this study finds that the p...
Keywords: Smartphone, Mobile customer journey, Mobile booking, Mobile user behaviour, Mobile marketing, Tourism
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Year: 2017
Title: Validation of a Gamified Mobile Experience by DMOs
Source: ENTER
Authors: Ander Garcia (1), María Teresa Linaza (1), Aitor Gutierrez (1), Endika Garcia (2)
Abstract: Gamified mobile experiences offer several potential benefits to Destination Management Organizations (DMOs), such as encouraging engagement, enhancing experiences, improving loyalty, or increasing brand awareness of tourists. Moreover, they also offer a new source of interesting information about tourists. However, examples of DMOs applying gamification for the on-site phase of the trip, validatio...
Keywords: Gamification, Mobile experience, DMO, Analytics
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Year: 2017
Title: (Dis)Connectivity in the Travel Context: Setting an Agenda for Research
Source: ENTER
Authors: Barbara Neuhofer (1), Adele Ladkin (2)
Abstract: Digital technologies have had a great impact on people's everyday lives and transformed work, leisure and travel contexts. The ubiquitous use of technologies has allowed people to connect everyday life and travel, causing blurring boundaries between once separated domains. A wide body of research has investigated how travel, leisure activities and tourist experiences are enhanced through digital t...
Keywords: Digital technology, Connectivity, Disconnectivity, Travel Research agenda
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Year: 2017
Title: Impact of Destination Promotion Videos on Perceived Destination Image and Booking Intention Change
Source: ENTER
Authors: Daniel Leung (1), Astrid Dickinger (1), Lyndon Nixon (2)
Abstract: Destination promotion videos (DPVs) are increasingly being used for online marketing and seen by travellers during the information search process. Yet, scholarly attention to DPVs is scarce and the research question of "how do DPVs influence viewers' destination image change?"€ is unresolved. To fill these voids, this study (1) examines the projected image of Macau based on the video ...
Keywords: Destination promotion video, Visual destination image, Framing analysis, Projected image, Macau, Video content analysis
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Year: 2017
Title: The Impact of IT-Enabled Customer Experience Management on Service Perceptions and Performance
Source: ENTER
Authors: Daniele Marchesani (1), Gabriele Piccoli (2), Tsz-wai Lui (3)
Abstract: While information systems have been a catalyst for strategy in the hospitality industry for almost three decades, Customer Experience Management (CEM) has received substantial research attention as of late. CEM calls for the transformation of customer interactions, enabling an unprecedented scale and scope of service personalization. Such a transformation is theorized to benefit hospitality firms ...
Keywords: Customer experience management, Service personalization, IT-enabled customer service systems
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Year: 2017
Title: Key Factors in the Booking Activity Process: The Case of Self-catering in Valais, Switzerland
Source: ENTER
Authors: Miriam Scaglione (1), Colin Johnson (2), Pascal Favre (1)
Abstract: One of the most important phases in planning a vacation is the booking activity process. The aim of this research is to study if the country of origin and/or seasonality has a link with the booking period (BP). The data used is from the largest booking platform of self-catering accommodations in the region of the Romand Valais in Switzerland. The data set contains more than 141,000 transactions fr...
Keywords: Planning trip, Big data, Survival methods, Kaplan-Meier survival function
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Year: 2017
Title: Determinants of Customers' eWOM Behaviour—A System Success Perspective
Source: ENTER
Authors: Ping Wang (1), Xianfeng Zhang (2), Reima Suomi (1), Chuanming Sun (3)
Abstract: Consumers are both eWOM receivers as well as generators. Despite extant literatures on eWOM adoption and generation research, little research focused on eWOM communication from a system perspective. This research examined eWOM adoption and generation behaviour using the IS success approach by including three dimensions of quality perception of travel review websites, namely information quality, sy...
Keywords: IS success model, Social presence, Social interactivity, eWOM
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Year: 2017
Title: Flight Cancellation Behaviour Under Mobile Travel Application: Based on the Construal Level Theory
Source: ENTER
Authors: Hyunae Lee (1), Namho Chung (2), Choong-Ki Lee (2)
Abstract: With mobile commerce (M-commerce), tourists can easily reserve and cancel a flight, hotel and restaurant seats anywhere and anytime with their smartphones. However, several factors of M-commerce stimulate individuals to buy or reserve products and services impulsively, which induces guilt (or regret) and result in cancellation. Cancellation causes loss of revenue, especially, flight cancellation c...
Keywords: Travel agency, M-commerce, Flight cancellation, Temporal distance, Experiential distance, Price
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